Phone: (804) 435-6102 •


Announcing"Hidden Losses"

We are excited to announce plans to incorporate "You Follow Me Like the Moon" into a feature documentary, "Hidden Losses" which will be available as a sensitivity training tool for professional counselors and to the medical community at large.


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Movie Premiere

Premiere Announcement!

“You Follow Me Like the Moon” premieres Saturday, June 8th at the White Stone Church of the Nazarene, 57 Whisk Dr. White Stone, VA 22578.

Call Ron Herrsche for tickets: 804-435-6102.

Doors open at 6:30 PM.  Light Refreshments (popcorn, etc.)

Show starts promptly at 7:15 PM.   Panel Discussion will follow at 8:00 PM.

Master of Ceremonies:  Michael Kennedy

Tickets: $20

Ron has a few $15 tickets left.  Call soon!

Panelists:  Award-Winning Director, Ashley Zahorian; Writer/Producer, Ron Herrsche; Ron’s daughter, Mikela;  Actors: Alicia Bonham (who played Mikela) and Lucia Forte (who played Mikela’s mother); Ob-Gyn Consultant, Dr. Jim Hamilton; and Betsy Wineland, Nurse, Pastor and Counselor

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We Made the News

February 28, 2013 - WE MADE NEWS!

We're proud to have been recognized by our local media!  Read the articles recently published about  our little film with a big heart!

First the Northern Neck News...


Little film with big hopes shares personal journey of grief

Posted on Tuesday, February 12, 2013 at 11:01 am

Cinematographer Sheila Smith readies the camera for a scene in “You Follow Me Like the Moon.”

On Sunday evening at Shiplight Condos outside Westland Beach, a fight broke out in Apartment 19 between Alicia Bonham and Jonathan Regier.

“Maybe I just don’t want to talk about it,” said Regier, his voice filling the room.

“Talking about our son is the only way that I feel better,” Bonham replied in tears.

Regier stormed out, leaving Bonham in the room crying as she began taking pictures off the wall.

And then Director Ashley Zahorian called “scene.”

Bonham and Regier had reenacted an argument between Mikela, the daughter of Producer Dr. Ron Herrsche, and her fiancée, Christopher Gouldin, in the movie “You Follow Me Like the Moon.”

The pictures taken off the wall were a real-life shrine to Caleb, the son of Gouldin and Mikela. Caleb died before he was born. The story of the film concerns his death and how it affected his parents.

Dr. Herrsche, inspired by his daughter and son-in-law’s willingness to share their story, said he hopes the movie can bring healing to all mothers who have suffered the loss of their unborn children.

The cast and crew of “You Follow Me Like the Moon,” who began filming the week of Oct. 29 last year, returned to Lancaster County on Sunday, Feb. 3.

Although they had planned to concentrate on scenes between the two main characters at Shiplight Condos, a surprise opportunity arose for Zahorian and her team at Nate’s Trick Dog Café in Irvington the day before.

“The director was eating dinner at the café [on Feb. 2] and having a conversation with the owner,” said Herrsche, who added that the owner, Nate Myers, told Zahorian that her crew could shoot additional scenes in his restaurant.

The next day, sound and lighting equipment were set up inside a wing of Nate’s Trick Dog Café as Cinematographer Sheila Smith prepared the camera for a scene that involved Chris taking Mikela out to dinner some time after the argument.

Regier and Bonham slowly walked in with Bonham taking off her coat. Regier then took Bonham in his arms as she looked at their matching tattoos of Caleb’s name.

“We didn’t have to get these,” said Bonham with a trembling voice.

“Of course we did,” Regier whispered to Bonham before they kissed. “Caleb will always be our first son.”

The cast and crew of “You Follow Me Like the Moon” prepare for a series of apartment scenes involving the main characters, Dr. Herrsche’s daughter Mikela and Chris Gouldin.

Cast and crew concluded filming on Monday, Feb. 5 at the Currie Funeral Home in Kilmarnock, where Mikela said her last goodbyes to Caleb before he was cremated.

Dr. Herrsche said his goal was to begin post-production as early as the following day and have the movie finished by May 9, Mikela’s birthday.

“I think [the film] is a really great medium,” said Dr. Herrsche. “I think it has the potential to touch people.”

Herrsche said he plans on raising $10,000 for post-production, which will include costs for music composition and entry into film festivals.

Prior to the conclusion of filming, “You Follow Me Like the Moon” received funding primarily through a grant from the Virginia Film Office and donations from Executive Producer Joyce Hodges.

Public reaction to the film had been “mostly positive” according to Dr. Herrsche.

“It’s a story that needs to be told…that’s the main response I’ve gotten,” said Dr. Herrsche, who also commented on the encouragement his filming team received from its medical advisor, Dr. James F. Hamilton of Kilmarnock.

“He also believes this is something that women go through all the time and they don’t get the support that they really need,” said Dr. Herrsche, who added that Dr. Hamilton said the film would hopefully bring greater awareness and support to women enduring pre-natal loss.

Dr. Herrsche, a first-time moviemaker, admitted that the process of filmmaking was “tedious, very time-consuming and overwhelming at times,” but added he would do it again.

“I’m surprised at how many people and how much money it takes to produce a movie,” said Dr. Herrsche. “But I’m still fascinated by the process.

“The combination of the visual, the dialogue and the music has always beens something special for me and it’s moved me in many ways,” he added. “I just think it’s a really good way to make some public statements.”

He said that he was “thrilled” with the support from Zahorian, Smith, Assistant Director and Production Manager Audrey Hurd, the actors and the rest of the cast and crew.

“Seeing the quality of the acting and the crew’s abilities to create what they’re creating was beyond my expectations,” said the Producer. “I’m just really impressed.” 

Next is from the Rappahannock Record...




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Movie Trailer



WOW!  WE DID IT!    February 9, 2013


“That’s a wrap…the film is in the can.  That’s film-speak for “we finished the filming/production phase of our movie!”  What an experience this has been!   If I learned one thing, it is that MOVIE MAKING IS HARD WORK!

Our actors deserve all the accolades they will get, for they have put themselves up front and on the line over and over and over again with the highly charged emotional subject matter presented to them; especially Alicia Bonham, who played the demanding role of Mikela, requiring her to dive into very deep waters to portray Mikela’s experience of overwhelming grief - take after take after take, while we all watched, mesmerized - awestruck by her ability to create such intense levels of emotion so consistently. 

Bragging on Alicia’s performance certainly does not diminish the other actors who had to do the same, especially Lucia Forte, who played Devi, Mikela’s mom.  I know I’m prejudiced, but I believe the scenes when Alicia and Lucia shared their intense mother-daughter interludes were Oscar making moments.   Okay…there…I’ve said it.   And since I have been bold enough to bring up the “O” word, I think I’ll continue with an acceptance speech.

I first want to thank my beautiful wife for putting up with me through this major and outrageous endeavor. (Now I know why we hear that phrase at all the award programs).  The spouses really have to put up with a lot. (No… really.  I’m not kidding.)   And in addition to that, Devi worked her tail off as our Art Director/ Production Designer.  I have to admit, after our first 14-hour day on the set, I went to bed saying: “What the hell did I get us into?”  But, we persevered and we have emerged on the other side beaming with pride.  I hope Mikela and Chris, who constantly bowl me over with their courage, feel the same way.     

And Joyce Hodges, our Executive Producer…I know she doesn’t like to hear this, but without her, this would not have happened – at least not as quickly as it did.  I know I speak for all of the cast and crew when I say:  “Joyce, we are so grateful for your commitment and generous support of this project.  We worked our butts off to make something that we all hope will make a difference in people’s lives, which is what I know is important to you and why you supported it.” Also, to the many, many people who also contributed with money and well-wishes, I give my humble thanks.  Every little bit of support made it possible to get us to this point so quickly. 

I can’t thank Ashley Zahorian, our Director, enough for taking on not only this project, but taking on an old retired chiropractor, who knew nothing ( no, really…nothing) of filmmaking other than knowing I had a strong desire to tell this story.  She went above and beyond the call of duty helping me in the initial Pre-Production stages, organizing and…well…everything, in addition to her energetic dedication to the creative detail during the filming process.  She was the “energizer bunny” hopping back-and-forth from actors to camera for hours on end.   I also want to express my appreciation for the efforts of Pixie Curry, who also falls into the category of helping me in the beginning stages as our Production Manager for Part I of production.  And, of course, Resa Curley, for producing our awsome trailer so quickly.  We're all looking forward to the rough cut.

And in addition to the already mentioned Alicia Bonham and Lucia Forte, major accolades and appreciation go to Jonathan Regier for tackling the difficult job of portraying Chris’ complex situation of dealing with his own feelings of losing his son - in his own way - with his desire to support Mikela and her way of dealing with the loss, which, at times were diametrically opposed to each other.

And thanks to Mark Joy for making me seem smarter than I really am ( BTW, he really does live up to his name ).  He and Michael Kennedy, with their talent and years of experience, gave all of us a sense of security just by their presence on the set; providing periodic moments of comic relief didn’t hurt either.   And Kera O’Bryon’s credible contribution as Mikela’s counselor kept the momentum rolling – as did Debra Burt’s role as the “mean nurse”, and Scott Clark III as the funeral director.   And thanks to all of the background actors and extras!  You warm my heart just thinking about how many times you had to hurry-up and wait!  All of your names will be show-cased on the film’s credits.  

AND NOW THE CREW…WOW!  Did I mention WOW?   I had no idea how hard you all work. 

Audrey Hurd.  You da bomb, girl!   Audrey was our First Assistant Director, AKA “The Boss”!   Man, did she have her hands full coordinating all the scenes and keeping everyone focused and on time - not an easy task when you have 25+ people to keep track of and a tight budget; especially for Part II when she had two jobs: 1stAD and Production Manager.  And thanks to Philip Wrencher, our Second Assistant Director, assisting Audrey, handling extras and organizing a pile of paperwork.

Sheila Smith, our talented Director of Photography, came on board with a personal experience of how important it is to get this story out there.   I am so thankful for the care she took to make each scene visually memorable.  And her creative output could not have been as successful without her team: Mike Yoder (Gaffer Extraordinaire and master of lighting), Jeff Dear (our First Assistant Cameraman), Bill Cronheim ( Key Grip) and Austin Burnette ( Best Boy Electric).  

Richard Walters our Sound Mixer was amazing.  His attention to details of the sound quality was awesome.  I swear he could hear a mouse rustle in the grass outside of the building!  And Richard worked hand-and-glove with the mighty Jake “Boom Boom” Weeks, our Boom Operator, to ensure that we got the best sound possible. I have no idea how he can hold that boom in place for so long.  Thanks to Richard Bailey, Production Designer for Part II, who did a great job following up on Devi’s design work.  Heather Toler did a fantastic job with Hair and Make-Up and Randy Rose with Wardrobe.  Sonja Dickerson kept us fed and satisfied during Part I, and no one will forget David Rose for showing off his culinary talents as our Caterer in Part II.   Thanks also to Jessica Crabill for her wonderful behind-the-scenes photos.

Now I can’t forget Ramona Taylor.   OMG, Ramona!  She is a full-time Richmond attorney who writes and produces her own short films for the pure love of it and accepted the position of Script Continuity/ Supervisor for our film for room and board only – a producers dream come true!   Thank you so much!   And all of our volunteer Production Assistants: Robin Blake, Dawn Ickes, Carol Kenefick, Art DeMario, Brad Moore, David Sanders and Shantal Figueroa.  I appreciate you all so much for your time and efforts.  We could not have done it without you!    

I want to thank the White Stone Church of the Nazarene for allowing us to turn their church up-side-down as a hospital for 4 days, Currie Funeral Home for their generosity, Rose’s Steakhouse, Nate’s Trick Dog Café and Bob Hoy, for his generous use of his beautiful condo to shoot our apartment scenes.  Thanks to Windmill Point Marina for allowing us to shoot the beautiful moonlit scene at their marina.  I also would like to thank Susan of Flowering Fields Bed and Breakfast in White Stone for her flexibility and kindness, helping us out with last-minute accommodations for some of our actors.  

I’m not sure I will have the time for all of these thank-yous at the Oscars, but I’m glad I took this opportunity for it now.  smiley  It really did take a village to make this a reality.  You all are my heroes!  Thank you very, very much!   

And now…as long as the Lord’s willin’and the cricks don’t rise (and with a little more money coming in), we will have DVDs by this summer!   Stay tuned!

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Trailer Announcement

                                       THE TRAILER HAS ARRIVED!

 Before I introduce the trailer, I want to take this opportunity to speak on the Newtown tragedy, since it is directly correlated and relevant to our film.  I will try to keep it short – which won't be easy.

The loss of anyone dear to us hurts, but this tragedy has so many facets to it that magnify the sorrow, grief and the awful pain all of the people concerned are experiencing right now and will for a very long time – especially the parents and the surviving siblings.

 As some of you may know, I am the sole-surviving sibling of both of my brothers: my older brother, Bobby, died at the age 8 from polio when I was 2 years old; and last year – 3 weeks before Mikela lost Caleb - my younger brother, John, died of cancer. These experiences played a big part in my desire to make this movie.

I didn’t realize how affected I was by Bobby’s death, until well into my adulthood when I watched the movie “Ordinary People”. And after losing a few of my closest friends, my father and then my mother, I realized, like the surviving sibling in “Ordinary People”, I had been experiencing a heavy weight of “survivor’s guilt” basically all my life.

The bottom line is that people who experience these sudden, unexpected, seemingly senseless losses need a lot of emotional support for very long periods of time. People don’t “just get over it”. It takes time and the courage to face and work through the pain, and loving people in their lives willing to support that process.

Mikela has helped us see how that works. And I hope that our film can add to the support that so many women and families desperately need in order to do the same.

Okay…now back to the News…since Tropical Storm Sandy cut our filming short, we need to have a 3-day shoot to finish. We hope to be able to do that Feb 2-4. We still need funds to make that happen. I realize Christmas time is hectic, but any donation, no matter how small will help.

In any case, my thoughts and prayers of Love, Peace and Healing go out to all those in pain, most especially to all the wounded hearts in Newtown, CT.

And now the link to the trailer…

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Behind the Scenes


Somewhere I heard that a good definition of life is that "life is a series of interuptions".  Mark Twain defined life as: "One damn thing after another."  In either case, the scheduling of our filming during Super Storm Sandy fit right in.  We had to make changes in the schedule, but were abe to get 4 days in.  Here are a few behind-the-scenes pictures.  We will have to come back for another 2 1/2 days to fiinish filming.  In the meantime, we're working on putting together a trailer, so people can see the awesome quality that our talented cast and crew were able to produce.  I will hopefully post it on our site soon.  Stay tuned!



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Behind the Scenes 10-29-12

 More from our Director Ashley Zahorian


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Behind the Scenes, 10-28-12

Video Message From Director Ashley Zahorian

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Making Progress

We're Making Progress!

Things are really heating up. We held auditions in Richmond and Virginia Beach to find the right combination of talented actors needed to authentically portray the emotions for our deeply moving film. We also have most of the crew members needed to start filming the end of October.

We’re hoping and praying for clear skies during our full moon scene.

We are also full-swing into our Richmond fundraising preparations. We’re honored to have such a distinguished group of experts in the field of grief and bereavement counseling, who have endorsed our project and are willing to be on our Q & A panel at our Gibson Grill event in Richmond on October 11th, 6 p.m.

Joining us will be:

Sarah K. Price, MSW, PhD, VCU Professor and past president of PLIDA (Pregnancy Loss and Infant Death Alliance)

Allyson Drake, M.Ed., Founder and Executive Director of Full Circle Grief Center, Richmond, VA

Karla Helbert, LPC, Grief Counselor and Director of the Richmond Chapter of M.I.S.S.(Mothers in Sympathy and Support)

Sonyia Elder, RNC, Grief Counselor and Coordinator of the Fetal Infant Mortality Review Program

Ron Herrsche, Screenwriter and Producer, will join the panel to describe the purpose, process and passion behind the making of this film.

If you would like to attend, make a tax deductible donation (minimum of $40) to receive your ticket by return email.

Donate here:

Present the email/ticket at the door. Advanced tickets are required.

Included are heavy hors d’oeuvres. Cash bar available. Free street parking.

Thursday, Oct. 11th, 6 p.m.,

Gibson’s Grill, 7-Below, 700 E. Broad, Richmond

If you have questions about this fundraiser, call 804-435-3740.

Check in next week when we will have information on the interesting twist we are planning for our up-and-coming Northern Neck Fundraiser.

Thanks for stopping by!

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Pre-Production In Full Swing

Gratitude from Producer, Ron Herrsche

First of allWarm Thank You goes out to Joyce Hodges for her confidence in this project when it was just a thought expressed one morning. Her kind donation enabled us to launch into pre-production activities: hiring Bennett Fidlow, Richmond entertainment attorney, to make sure all the legal bases will be covered;  George Roden for accounting;  hiring Costello-Media to provide us with this beautiful website; John Moon of Life Journey Films, for producing such a wonderful, touching trailer; Greg DelGrippo, for the beautiful “You Follow Me Like the Moon” graphic; hiring Ashley Zahorian, award winning Director, who has been a major help to me in guidance, making contacts and helping me put together the necessary crew members – seven and counting; we’ll probably end up with 15 - 20 when all is said and done.

One member, who needs special acknowledgement, is Sheila Smith, our Cinematographer.  Most of the crew members are hand-picked, not only for their expertise in the field, but because they have some personal connection to this subject.  Sheila is a sought-after Director of Photographer, with years of experience in film and TV.  In addition, she has suffered the pain of pregnancy losses very similar to Mikela.  The combination of her expertise and an intimate connection to Mikela’s story will make this a powerful experience for all of us.

And lastly, my heart-felt thanks go out to my daughter, Mikela, who continues to knock me out with her courage to unabashedly share her story and herself to the world.  The words to Paul Simon’s song, “Graceland”, sum up how I see Mikela’s ability to share herself:  “And I see losing love is like a window in your heart.  And everybody sees you’re blown apart; everybody feels the wind blow.”  If nothing else comes from this film, both Mikela and her fiancé, Chris, should get a standing-ovation!

To be continued…

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